Gamification as Core Retention Strategy in Latin America
Gamification has become a core retention strategy in Latin America.
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Gamification has become a core retention strategy in Latin America.
As SBC Summit Americas gathered industry leaders from across North and Latin America in Florida last week, key conversations quickly emerged around prediction markets, regulation, responsible gambling, and the evolving landscape of licensed gaming markets.
The 2026 edition of SBC Summit Americas is underway! Below, we’ll bring you the biggest stories live from the floor at Broward County Convention Center in Fort Lauderdale, Florida, including plenty of updates from a packed conference agenda that dives into a range of topics hitting the headlines in
Prediction markets took center stage on the opening day of SBC Summit Americas 2026, as industry leaders, regulators, operators, and technology providers gathered at the Broward County Convention Center to discuss the issues shaping the future of gaming across North and Latin America.
As SBC Summit Americas approaches, Wazdan is preparing to showcase its latest regional strategy through the “Gain City: Lauderdale” campaign, an initiative designed to reflect the company’s expanding ambitions across both North and Latin America.
SBC Summit Americas returns next week with the launch of SBC Connections, an all-new SBC networking program designed to transform how attendees meet, connect, and do business.
SBC Summit Americas will return next week with a new networking initiative aimed at helping gaming industry executives make more targeted business connections.
SBC Summit Americas will place player protection at the forefront of its 2026 conference agenda, as gambling operators across the Americas face increasing pressure from regulators and stakeholders to identify gambling-related harm earlier and strengthen responsible gaming measures.
As operators across the Americas face growing pressure to identify gambling-related harm earlier and build safer player journeys, SBC Summit Americas will place player protection firmly at the center of the conversation through its dedicated Player Protection Symposium.
SBC Summit Americas will spotlight how affiliates are adapting to Latin America’s evolving gaming market through a dedicated Latin America Marketing & Affiliates conference track during the event at the Broward County Convention Center on June 11.
Patrick J. Kennedy, the former Congressman behind one of the most significant mental health reform laws in American history, will take part in a major player protection discussion at SBC Summit Americas.
SBC Summit Americas will examine how affiliates can adapt to Latin America’s rapidly evolving gaming landscape through its dedicated Latin America Marketing and Affiliates conference track.