Meta Platforms is reportedly exploring a new prediction market application as chief executive officer Mark Zuckerberg is pushing a small internal team to develop a product that would compete with well-established players like Kalshi and Polymarket.
According to The New York Times, the project involves a points-based app and is being developed by an internal team at Meta Platforms. The move is seen as an expansion into the prediction market sector, where companies like Kalshi and Polymarket are already established.
The unnamed employees familiar with the project have revealed that Meta's new prediction market app is a key focus for CEO Mark Zuckerberg, signaling the company's ambition to enter and compete in this market.