Meridianbet, the sports betting and gaming operator owned by Golden Matrix Group, has selected Fast Track as its customer engagement platform, with rollout planned across Europe, Africa and South America, supporting operations that span 18 regulated jurisdictions.
Fast Track has been chosen by Meridianbet to enhance its customer engagement capabilities. The partnership will see the platform implemented in various regions, including Europe, Africa, and South America, to bolster operations in 18 regulated markets. Meridianbet, established in 2001 and headquartered in Malta, operates through multiple channels such as retail, desktop online, and mobile platforms.