Entain’s Australian brands Ladbrokes AU and Neds AU are in hot water after an Australian Communications and Media Authority (ACMA) investigation found more than 500 breaches of national self-exclusion rules.
The UK-headquartered company has now entered into a court-enforceable undertaking, with the ACMA finding that its brands opened accounts for people registered with Australia’s national self-exclusion register despite the regulations.
The investigation revealed that Ladbrokes AU and Neds AU allowed customers who had self-excluded to place bets, leading to the significant number of breaches identified by the regulator.