Birmingham City, the English soccer side part-owned by Tom Brady, has announced that the gambling platform Coral will be the club’s new shirt sponsor.
The deal between Birmingham City and Coral has been revealed, with Coral becoming the club's new shirt sponsor. This partnership comes in light of the English Premier League's ban on gambling sponsors being displayed on the front of shirts this season. Coral, a prominent gambling platform in the UK, will now have its branding featured on Birmingham City's shirts.