In the affiliate vertical of the gaming industry, opportunities and challenges both present themselves suddenly. Yet for Adam Small, being ready for the moment when his affiliate businesses might become attractive acquisition targets for larger operators started long before those opportunities arrived.
Adam Small, the founder of Third Planet Media, shared his perspective on the affiliate sector of the gaming industry. Small emphasized the importance of preparation for the potential acquisition of affiliate businesses by larger operators. His insights shed light on the proactive approach needed to navigate the dynamic affiliate landscape.